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BRAND BACKGROUND
Ruby rocks is a shiny brand spanking new label providing a fresh approach to womens streetwear . Bold and brave all the way from the creators to the customers.
Feminine with a street edge Ruby Rocks the market with a new direction.
With over a decade of design and retail experience the creators bring a strong brand to the table offering a mellow classic blend of fabulous cuts and quirky prints.
Ruby rocks has that something extra to make the girls who wear ruby rocks immediately feel good and be noticed. Margin show cased the vibrant and vivacious spring summer 2007 collection with an indulgent taste of what autumn winter 2007 is all about.
COLLECTION INFO
All the fabulous elements of the season blended together perfectly with sultry see me now dresses and baby doll layers all sumptuously printed. Day and night come alive with Ruby Rocks eclectic mix of floral, fun and vintage prints on gorgeous smocks and slinky dresses.
SIGNATURE STYLE
Romantic dresses in mellow classic palettes such as sage, petrol , aqua and velvet browns with a vintage feel sit comfortably along side fun smocks, vests , skirts, shorts, dungarees, sweats in rainbow brights with defined graphics.
Shapes are simple finished with innovative detailing, the contemporary forms of the season embody femininity and confidence. The shape of things to come…it’s all good…tight and voluptuous, fun and feminine , mix and match layers provide wardrobe staples for girls that rock. Silhouettes reflect individuality and self assured style all finished with innovative detailing.
Ruby Rocks targets smart forward thinking women with a spirited yet mellow view on life and an eye for style
Ruby Rocks collection is fun and flirtatious with beautiful dresses for all occasions incorporating a feminine and urban balance. Strong graphics and bold colours on easy to wear cuts and fabrics make looking stylish effortless.
The collection gives the Ruby Rocks customer the opportunity to reinvent themselves daily with a wide choice of colourways and styles.

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